142. How One Woman Turned Wine Into Tequila: Kat Hantas
interview by Nada Jones
Kat Hantas is the co-founder of 21SEEDS Tequila, one of the fastest-growing flavored tequilas. She created 21SEEDS because it’s what she wanted to drink – something smooth, simple, and casual with a fresh, natural flavor that made drinking infused tequila as approachable as a glass of wine. Before it was a brand, it was just a couple of bottles infused in her kitchen with things she had on hand. What began as one bottle turned into dozens… and eventually, a new beginning. She called her sister Nicole and our friend Sarika, and they started talking about the possibilities. They found a female-led distillery– a perfect fit. They worked on different infusions and got each recipe just right. They came up with a name. Two sisters and one friend: 21SEEDS was born.
In today’s episode, Nada talks with Kat about her journey as a co-founder in the spirits industry. After a conversation with her doctor, Kat set out to create a cleaner drink to replace her nightly glass of wine and then began making cocktails for her older friends and family who were experiencing similar side effects from drinking. Despite 21 SEEDS quick success, Kat experienced several failed endeavors. She and Nada reflect on what success means, the importance of trying new things, and that age is an asset, not a liability.
Listen on Apple Podcast | Spotify | YouTube | Or right here!
To find out more about 21Seeds, check out their website. Follow on Instagram: @kathantas and @21seeds.
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